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Lately (the last 6 months or so) with our marketing clients we've been exploring a trend that's reshaping the landscape of Facebook advertising – the exceptional performance of broad targeting. In recent months, marketers have been witnessing remarkable results by adopting a more expansive approach to audience targeting. Traditionally, advertisers have favored precise demographic and interest targeting, aiming to reach a highly specific audience. However, the paradigm is shifting, and broad targeting is gaining traction. Thanks to advancements in Facebook's ad platform algorithms, marketers can now rely on sophisticated targeting that identifies and engages with audiences exhibiting similar behavioral patterns. This shift has translated into increased reach and engagement, significantly impacting campaign success metrics! The key question arises – how can you integrate this strategy into your own campaigns? It starts with a shift in mindset. Embrace the idea of allowing Facebook's algorithms to optimize your campaign. Clearly define your goals and objectives, and instead of narrowing your audience parameters excessively, provide the algorithm with the flexibility to identify and connect with potential customers organically. Regularly monitor performance, make necessary adjustments, and witness your ads reaching a more extensive and diverse audience. To make the most of broad targeting, it's crucial to understand the algorithmic nuances. Facebook's machine learning capabilities are designed to analyze user behavior and preferences, adapting in real-time to deliver ads to a broader yet relevant audience. By aligning your campaign goals with these capabilities, you empower the algorithm to refine and optimize your ad delivery, ultimately driving better results. One of the notable advantages of broad targeting is the increased potential for discovering untapped markets and audience segments. Instead of relying on predefined audience characteristics, trust the algorithm to uncover hidden opportunities. By relinquishing some control and embracing a more fluid approach, you open the door to reaching potential customers who may not fit conventional targeting criteria but are still interested in your products or services. In conclusion, the era of broad targeting on Facebook ads is here, and it promises unparalleled success for marketers who are open to adaptation. By understanding and harnessing the power of algorithmic learning, you can elevate your campaigns, expand your reach, and connect with a broader audience than ever before. If you want to learn more, we've created a guide called the Facebook Ads Jumpstarter Blueprint that shows how to setup these campaigns for each niche. We show you EXACTLY how to do it, click by click. There's no "ad theory" or "best practices" to sort through, we literally show you what buttons to push and WHY. If you're interested, you can check it out here: https://fajb.coursenvy.com Thanks for being part of the Coursenvy family! We hope you have a very successful week!

Are you feeling stuck trying to get your Facebook/Instagram ads off the ground and running? Did you try to setup your first few campaigns but couldn't get the numbers to work? We just released our Facebook Ads Jumpstarter Blueprint that shows you EXACTLY how to build your first campaigns for these industries: ✅ E-Commerce ✅ Local/Brick N' Mortar ✅ Real Estate ✅ Social Media Marketing/PR ✅ Insurance ✅ Professional Services ✅ Business-To-Business ✅ Coaching ✅ Health/Fitness/Sports ✅ Finance/Trading ✅ Artists/Musicians ✅ Influencers/Personal Branding ✅ SaaS If you've been stuck or overwhelmed with your ads, checkout the Blueprint - we show you the campaign structure that's working for our clients right now. It shows exactly how to launch each campaign click by click, what to do when things go right and what to do if things go wrong. We're excited to release this for 2024 and have a bunch of new goodies coming soon, so keep your eye out! Below is the basic outline of how to structure your campaigns for each industry. We have all of this and more information inside our Facebook Ads Jumpstarter Blueprint which is on SALE right now if you're interested. Here is the Link: https://fajb.coursenvy.com Here is the campaign structure we use for each Industry: (Catalog, Products, Broad) Ecommerce, Product Businesses, Dropshippers CBO purchase campaign, broad audience no targeting, 5-10 creatives, 2 headlines, 2 copy (Foot Traffic, Geo Targeted) Local Brick N Mortar, foot traffic NOT leads Store awareness CBO campaign, broad audience but with geo targeting only. No advanced targeting. 5-10 creatives, test some plain and some with “mention you saw us on facebook to get a discount”. 2 headlines, 2 copy (Leads, Geo Targeted) Local Real Estate, Contractors, Insurance, Professional Services, B2B, Musicians Leads CBO, broad targeting with geo only. Use instant forms unless your landing page is great. A+ Placements can leave on. Lead form must have 3-5 questions in order to avoid spam/junk responses. Make sure to follow up with those leads as quick as possible, within 24 hours is best! (Leads, Broad) Digital SMM, Professionals, Coaching, Health/Fitness, Finance, Musicians, Influencers, SaaS Leads CBO, broad targeting. Use instant forms unless your landing page is great. A+ Placements can leave on. Lead form must have 3-5 questions in order to avoid spam/junk responses. Make sure to follow up with those leads as quick as possible, within 24 hours is best! To get the full videos showing exactly how to create these campaigns click by click, checkout the Facebook Ads Jumpstarter Blueprint HERE

'Tis the season to boost your business and spread some holiday cheer! As we gear up for the festive season, it's crucial to fine-tune our Facebook advertising strategies to make the most of this joyful time. Here are some tried-and-true Facebook advertising best practices to sleigh your holiday campaigns: Start Early: 🕒 Don't wait until the last minute! Launch your holiday campaigns early to capture the attention of early shoppers and build momentum leading up to the peak season. Create Festive Content: 🎄🎅 Infuse holiday spirit into your ad creatives. Whether it's festive visuals, holiday-themed copy, or a touch of seasonal humor, make sure your ads resonate with the joyful vibes of the holidays. Leverage Carousel Ads: 🔄 Showcase a variety of your products or highlight different features with carousel ads. This format is engaging and allows you to tell a compelling story about your brand. Utilize Retargeting: 🎯 Maximize the impact of your ads by retargeting users who have previously engaged with your brand. Remind them of your fantastic holiday offers and bring them back to complete their purchase. Optimize for Mobile: 📱 The majority of users browse Facebook on mobile devices. Ensure your ads are mobile-friendly with concise and visually appealing content that captures attention even on smaller screens. Offer Special Promotions: 💸 'Tis the season of giving! Create exclusive holiday promotions, discounts, or bundles to entice potential customers. Highlight the value they'll receive by choosing your products or services. Use Facebook Pixel: 🔍 Leverage Facebook Pixel to track user interactions on your website. This invaluable data will help you refine your targeting, measure conversions, and optimize your ads for better performance. Run A/B Tests: 📊 Experiment with different ad creatives, copy, and targeting options through A/B testing. Identify what resonates best with your audience to refine your strategy as the holiday season progresses. Foster Engagement: 💬 Encourage audience interaction by posing questions, running polls, or hosting holiday-themed contests. Boosting engagement can increase your organic reach and create a sense of community around your brand. Monitor and Adjust: 📈 Keep a close eye on the performance of your ads throughout the holiday season. Use insights and analytics to make data-driven adjustments and ensure your campaigns stay effective. This holiday season, let's light up Facebook with dazzling campaigns that capture the hearts (and wallets) of our audience. May your ads be merry and bright! Wishing you a successful and joy-filled holiday season, The team @ Coursenvy Pssssst, if you haven't already - checkout our new FREE courses in our library HERE

We talk a lot at Coursenvy about Ads, Facebook, Google and Paid Media. We don't talk enough about how to squeeze MORE out of each transaction after getting customers to your storefront or website! Here's 8 ideas you can use TODAY to increase revenue per transaction, or AOV. Free Shipping Thresholds: Test this vigorously! This encourages customers to add more items to their carts to meet the threshold, effectively increasing their AOV. Make sure to prominently display this threshold on your website. We had a clothing company that offered Free Shipping all the time and thought they would LOSE customers by changing to a $79 shipping minimum. Not only did their conversion rate stay exactly the same, but they had absolutely NO pushback from customers and they boosted their AOV by +$25 OVERNIGHT. This is a game changer! Bundles 🚀: Create irresistible product bundles or packages that encourage customers to buy complementary items together! Offering a slight discount on the bundled items compared to purchasing them individually can motivate shoppers to add more to their carts. Highlight the savings and benefits they'll enjoy by choosing these bundles! You can build this out easily with an app like Monster Checkout on Shopify. Buy More, Save More: Implement tiered pricing or quantity-based discounts to incentivize larger purchases. For example, "Buy 2, Get 10% Off" or "Spend $50 and Get 20% Off." Clearly communicate these offers on product pages and during the checkout process to capture your customers' attention! Upselling and Cross-Selling: Leverage product recommendations based on customers' browsing and purchase history. Suggest related or complementary products on product pages or during checkout. For instance, if a customer is buying a camera, recommend a compatible lens or camera bag to go with it. Or my personal favorite, recommend "Best-Selling" products! This can be true and you can show the real best selling products, or you can show products you have deep inventory in and need to move. Limited-Time or FREE Offers: Create a sense of urgency by promoting limited-time offers, such as "Buy now and get a free gift" or "Limited stock - Buy before it's gone." These time-sensitive incentives can push customers to add more to their carts before the opportunity disappears. Offering a FREE item is a winning strategy if your product line includes some high margin/low cost items. For instance, an apparel company can giveaway pairs of earrings or necklaces for FREE and the cogs are only $1-3 each on your end for that free item - so you aren't losing much profit and they'll try a lot harder to meet that bigger cart amount! Loyalty Programs: Introduce a loyalty program that rewards customers for spending more. Offer points for every dollar spent or give exclusive discounts and early access to high spenders. Loyalty programs not only increase AOV but also foster long-term customer relationships. I put this last on the list because i've never seen it work effectively.. Customers forget about the rewards, or the tiers seem too high to earn a good discount or free item, or they just don't pay attention at all. Still worth trying, but don't get your hopes up (keeping it honest!) Remember, the key to success is not just implementing these strategies but also analyzing their effectiveness! Use analytics tools to track the impact of each method on your AOV and adjust your approach accordingly. I hope these strategies help you supercharge your AOV and take your e-commerce business to new heights! What should our newsletter be about next week? Drop a comment below. Cheers! Josh @ Coursenvy

It's no secret that ChatGPT is a powerful tool changing the way we accomplish tedious tasks - such as ad copy variations for a/b testing! Here's 7 ways i've found to use ChatGPT TODAY to start taking some of the headache out of Ad Copy Generation: 1. Hyper-Personalized Ad Copy: Gone are the days of one-size-fits-all advertising. With ChatGPT, you can create highly personalized ad copy that speaks directly to each segment of your audience. By inputting key information about your target demographics, preferences, and pain points, ChatGPT crafts compelling copy that resonates on a personal level, boosting engagement and conversions. 2. Dynamic Headlines and CTAs: Crafting attention-grabbing headlines and effective calls-to-action (CTAs) is an art in itself. ChatGPT streamlines this process by generating a variety of impactful headlines and CTAs based on your campaign objectives. Experiment with different options to see which resonates best with your audience and drives the desired actions. 3. A/B Testing Variations: A/B testing is vital for optimizing your ad performance. ChatGPT can help expedite this process by generating multiple ad copy variations for your campaigns. Test different messaging, tones, and angles to identify which copy drives the best results, all while saving time and resources. 4. Expanding Creativity and Ideas: Stuck in a creative rut? Let ChatGPT be your brainstorming partner. Provide a brief description of your campaign or product, and watch as ChatGPT generates fresh ideas, unique angles, and creative concepts to infuse new life into your advertising strategy! 5. Adapting to Trends and Events: Timeliness is crucial in advertising. ChatGPT allows you to quickly adapt your ad copy to current events, trends, and seasonal changes. Whether it's a holiday sale or a trending topic, ChatGPT assists in generating copy that resonates with the current moment, enhancing your campaign's relevance. 6. Creating Urgency and Scarcity: Generate copy that creates a sense of urgency or scarcity, encouraging users to take immediate action. ChatGPT can help you craft phrases that convey limited-time offers, exclusive deals, or impending deadlines. 7. Explaining Complex Products: If your product or service is complex, ChatGPT can help you break down the details into easy-to-understand language. This is particularly useful for industries that require technical explanations. Here's an example i've used lately: ChatGPT Prompt: "You are creating facebook ads for a womens clothing company and they just released a new line of fall leather boots. Generate 2 different ad copy variations" This is a very general example, i would add more info about the boots and the material, where they were made etc in order for ChatGPT to come up with a better suited example. But it still generates this: Ad Copy Variation 1: 🍂 Step into Fall Fashion with Elegance! 🍂 Introducing Our Luxurious Leather Boot Collection. As the leaves change, so should your style. Embrace the beauty of autumn with our exquisite new line of leather boots. From classic riding boots to chic ankle booties, our collection is designed to make every step a statement. 👢 Discover Unparalleled Comfort: Crafted with soft, genuine leather, our boots wrap your feet in pure luxury, ensuring both style and comfort. 🍁 Embrace Versatility: Elevate any outfit effortlessly with these timeless boots. From casual denim to elegant dresses, these boots are your fall wardrobe's must-have. 🛍️ Shop Now and Step Up Your Fall Game! 🛍️ Limited stock available. Don't miss out! Ad Copy Variation 2: 🌟 Fall in Love with Fall! 🌟 New Arrival Alert: Captivating Leather Boots for the Season. Unleash your inner fashionista this autumn with our mesmerizing range of leather boots. Each pair is a testament to craftsmanship, blending style with functionality for the modern woman. 🍂 Walk Confidently: Our boots aren't just a fashion statement – they're an expression of your confidence. Conquer every sidewalk and dance through every fallen leaf with grace. 👗 Elevate Every Outfit: Whether you're rocking jeans, dresses, or cozy sweaters, our leather boots add that extra touch of elegance that completes your look. 👢 Limited Quantities Available: Be among the first to own these exquisite boots that were made for fall adventures. 🛒 Shop Now to Embrace Fall with Style! 🛒 Get yours before they're gone! I love that it even adds emoji's! Makes a great starting point, then you can easily go in and remove the fluff or add extra details you may have forgotten in the beginning. Its a whole new world with ChatGPT on our side! Have you used it in your marketing yet? Our friend Wes McDowell made a great YouTube video on this too: Thanks for reading!

The Ultimate Guide on How to Rank Your Products on Amazon: The 5 BEST WAYS to Find a Product to Sell on Amazon: Amazon Best Sellers Rank Meaning: Amazon Best Sellers Rank (BSR) + 24 More Amazon Ranking Factors: https://startupbros.com/amazon-ranking

Are you considering Ad Astra School (Astra Nova School) or Synthesis School for your student? In this blog post, we break down the pros and cons of each online program, Astra Nova School and Synthesis School reviews, as well as share other popular Synthesis School alternatives, like the modMBA.com (where your teen student will create business ideas and launch a startup). Voted #1 Teen Business Ideas Program + Startup Launch Bootcamp Do you need a program for your older students? While Ad Astra School and Synthesis School is intended for kids ages 8-14, the modMBA.com is for age 14+. Enroll your student today in the #1 rated, most popular startup creation online program where teens: Create a new business idea Practice risk-taking Master financial literacy Master digital marketing Perform market research Create a business plan Create a pitch deck Pitch their business to venture capitalists (just like on Shark Tank) Launch their business Scale their business & generate income Over 500,000 students have learned the most in-demand skills inside the modMBA. Thousands of modMBA.com grads have created their own successful businesses and thousands more have been hired everywhere from Fortune 100 companies, to startups! Ad Astra School vs Synthesis School When it comes to providing quality education and preparing students for success, Ad Astra School and Synthesis School have emerged as leading contenders. Both institutions offer unique approaches to learning and boast impressive academic achievements. In this article, we will explore the similarities and differences between Ad Astra School and Synthesis School, helping you make an informed decision about which educational path is the best fit for you or your child. Ad Astra School Review Ad Astra School (aka Astra Nova School) takes pride in its progressive and interdisciplinary curriculum. The school aims to foster critical thinking, creativity, and a passion for learning in its students. With a focus on project-based learning and real-world applications, Ad Astra School encourages students to actively engage with their education. The school's faculty consists of experienced educators who strive to create a supportive and intellectually stimulating environment. Astra Nova School focuses on solving "Conundrums". Preview the Conundrums on their free YouTube channel: https://www.youtube.com/@astranovaschool/videos To apply for the Astra Nova program, go to: https://www.astranova.org/xyz/apply Synthesis School Review Synthesis School, on the other hand, offers a rigorous academic program that emphasizes STEM (Science, Technology, Engineering, and Mathematics) education. The school is renowned for its strong emphasis on analytical thinking, problem-solving skills, and hands-on experiments. Synthesis School equips students with the necessary tools and knowledge to thrive in a rapidly evolving technological world. The school's faculty comprises experts in their respective fields, providing students with a high level of expertise and mentorship. Synthesis School was conceived at Ad Astra, evolved at Astra Nova, and sold via https://www.synthesis.com Key Differences: Curriculum Focus: Ad Astra School promotes a holistic, interdisciplinary approach to learning, encouraging students to explore various subjects and make connections between them. Synthesis School, on the other hand, places a specific emphasis on STEM subjects, nurturing students' scientific and technological abilities. Teaching Methodology: Ad Astra School employs project-based learning, where students actively participate in hands-on projects and collaborative assignments. Synthesis School, meanwhile, emphasizes a blend of theoretical knowledge and practical application through experiments and problem-solving exercises. Educational Philosophy: Ad Astra School prioritizes creativity, critical thinking, and a love for learning, aiming to develop well-rounded individuals. Synthesis School focuses on fostering analytical thinking, technical proficiency, and preparing students for careers in STEM-related fields. Similarities: Academic Excellence: Both Ad Astra School and Synthesis School have a track record of academic excellence, with students consistently achieving high scores and gaining acceptance into prestigious universities. Innovative Teaching Approaches: Both schools strive to go beyond traditional teaching methods, employing innovative approaches to engage students and create a stimulating learning environment. Highly Qualified Faculty: Both institutions have a team of dedicated and experienced educators who are passionate about their subjects and committed to providing the best education possible. Choosing between Ad Astra School and Synthesis School depends on your educational priorities and aspirations. Ad Astra School offers a well-rounded, interdisciplinary education that nurtures creativity and critical thinking, while Synthesis School focuses on STEM education and prepares students for technical careers. Consider your interests, learning style, and long-term goals when making a decision. Remember, both schools offer exceptional educational opportunities, and with the right mindset and dedication, students can thrive in either environment. Create, Pitch & Launch a Business Idea in 30 Days If you have a student interested in business and marketing, consider the modMBA.com program where our most recent student launched a $2,000,000 revenue per year business!

The modMBA.com was voted the best alternative MBA! In an evolving world, the traditional career path is undergoing significant transformation. Central to this shift is the concept of the "alternative MBA", a revolutionary approach to professional development. The alternative MBA is gaining popularity among ambitious professionals seeking to expand their horizons beyond the traditional business school framework. In this context, the modMBA and the altMBA program, established by world-renowned author and entrepreneur Seth Godin, stand out as prime examples of this innovative education trend. Alternative MBA, a Shift from the Norm The modMBA.com program and the altMBA program embody the ethos of the alternative MBA. Instead of prioritizing theoretical knowledge, the program places a strong emphasis on practical skills and real-world experience. This online leadership and management workshop encourages students to apply critical thinking to solve complex business problems. Seth Godin’s altMBA Review For many, the value proposition of the altMBA lies in its unique design. Its immersive, project-based curriculum pushes students out of their comfort zones, fostering critical thinking, creativity, and leadership skills. Seth Godin's altMBA review highlights the immersive learning experience that this program offers. Participant altMBA reviews of the altMBA program are overwhelmingly positive, adding credence to the value this alternative MBA brings. Many testimonials highlight the transformative nature of the course, with past students noting remarkable growth in their problem-solving abilities, leadership skills, and strategic thinking. Additionally, the strong network of global professionals that participants gain access to is another frequently lauded aspect. Overall, altMBA reviews suggest that this course is not just an educational program, but a journey of personal and professional self-discovery. Despite the cost, participants deem the altMBA a worthy investment that returns manifold in the skills gained and the doors it opens in their career paths. altMBA Seth Godin: The Vision Behind the Program The alternative MBA, and the altMBA program in particular, is the brainchild of Seth Godin. The renowned marketing guru envisioned a space where individuals could harness their potential, stimulate their creativity, and strengthen their leadership capabilities. As Godin put it, "It's not about how much it costs. It's about how much it's worth." The Structure of the altMBA The altMBA curriculum is spread across four weeks of intensive online sessions. It comprises 13 projects designed to challenge the conventional thinking of students and encourage them to stretch their potential to the fullest. Who Should Consider the altMBA? The altMBA program isn't designed exclusively for individuals with business backgrounds. From creative professionals to non-profit leaders, this alternative MBA is tailored for anyone seeking to redefine their career paths and enhance their leadership capabilities. Returning to the concept of the alternative MBA, we find its implications far-reaching and its value immeasurable. In the pursuit of innovation and excellence, programs such as Seth Godin's altMBA serve as a stepping stone to a brighter future. The Impact of the Alternative MBA The alternative MBA brings new opportunities and challenges, requiring participants to adapt and innovate constantly. Its intensive nature provides a platform for individuals to not only develop their knowledge but also to transform their perspective, enabling them to see opportunities where others see obstacles. The Future of Education With the emergence of alternative MBA programs like the modMBA.com, the future of education seems to be shifting towards more practical, skill-based learning. The focus on individual development and holistic growth is steadily replacing traditional rote learning methods. The Power of Networking in altMBA A significant advantage of the altMBA program is the opportunity for networking. Participants interact with a diverse group of professionals from around the globe, creating a robust and dynamic network that continues to be a valuable resource long after the course completion. How Much Does the altMBA Cost? The cost of the altMBA might seem daunting initially, but considering the personal and professional growth it fosters, it proves to be a valuable investment. As Seth Godin says, "Instead of wondering when your next vacation is, maybe you should set up a life you don't need to escape from." The altMBA program is an investment in your future, with a cost that reflects its high-value proposition. The altMBA cost for the program stands at $4,450. This includes all the course materials, extensive networking opportunities, and intensive coaching sessions. While it may seem like a significant financial commitment, the transformative experience, and skills it offers make it a worthy investment for those seeking to elevate their professional journey. Remember, an alternative MBA is not about the cost; it's about the value it brings to your career. Seth Godin altMBA vs modMBA We love BOTH of these alternative MBA programs! The modMBA.com is our winner though with the lower price to still amazingly high value! Alternative MBA, the Future of Learning The alternative MBA provides an avenue for individuals to redefine their educational journey. In a world where innovation and adaptability are key, this unconventional approach to learning may very well be the future of education. It not only prepares professionals for the dynamic business landscape but also empowers them to become architects of their own destiny. With its blend of practical learning and creative thinking, an alternative MBA has the potential to disrupt traditional educational paradigms. It is an invitation to envision education in a new light, where growth and transformation are at the forefront, pushing us towards a future where learning is not just about acquiring knowledge, but also about fostering the potential within. Join the best alternative MBA program online, the modMBA.com

Etsy is an online marketplace where people can buy and sell handmade, vintage, and craft supplies. Are you ready to learn how to sell on Etsy? Etsy is a great platform for entrepreneurs to start their own businesses and sell their products to a global audience. How to Sell on Etsy The Complete Guide to Starting an Etsy Shop & Getting Sales Etsy is an online marketplace where people can buy and sell handmade, vintage, and craft supplies. It's a great platform for entrepreneurs to start their own businesses and sell their products to a global audience. If you're thinking about starting an Etsy shop, here are a few tips to help you get started: Choose a niche. What are you passionate about? What are you good at? What can you make or source that people will want to buy? Once you've chosen a niche, you can start to narrow down your product offerings. Do your research. Before you start listing your products, take some time to research the Etsy marketplace. See what other sellers are doing in your niche. What are their prices? What are their product descriptions like? What are their photos like? Use this information to help you set your own prices and create your own product listings. Take great photos. Photos are one of the most important factors in getting sales on Etsy. Make sure your photos are clear, well-lit, and visually appealing. Use a good camera and a clean background. And don't forget to show off the details of your products! Write detailed product descriptions. Your product descriptions should be clear, concise, and informative. Be sure to include all the important details about your products, such as the materials used, the dimensions, and any special features. You should also include a call to action, such as "Add to Cart" or "Buy Now." Price your products competitively. You want to make sure your prices are fair, but you also want to make a profit. You can research similar products on Etsy to get an idea of what prices are fair. Promote your shop. Once you've listed your products, it's important to promote your shop. You can promote your shop through social media, email marketing, and paid advertising. You can also participate in Etsy's promotional events, such as the Holiday Gift Guide. Provide excellent customer service. The best way to get repeat customers is to provide excellent customer service. Respond to customer inquiries promptly, resolve any problems quickly, and go above and beyond to make sure your customers are happy. Here are some additional tips that may help you get sales on Etsy: Use relevant keywords in your product titles and descriptions. This will help people find your products when they're searching on Etsy. Offer discounts and promotions. This is a great way to attract new customers and encourage repeat purchases. Get involved in the Etsy community. Participate in discussions, answer questions, and share your products with others. This will help you build relationships with other sellers and potential customers. Starting an Etsy shop can be a great way to start your own business and sell your products to a global audience. By following these tips (and the strategies in the video below), you can increase your chances of success. The Complete Etsy Print on Demand Tutorial Print on demand (POD) is a business model where you create designs that are printed and shipped on demand by a third-party supplier. This is a great option for entrepreneurs who want to start an online business but don't have the time or resources to invest in inventory. There are many benefits to using print on demand for your Etsy shop. Here are a few of the most important ones: Low start-up costs One of the biggest advantages of print on demand is that it has very low start-up costs. You don't need to invest in inventory or printing equipment. All you need is a computer and a design program. No risk of overstocking With print on demand, you only print products when you receive an order. This means you don't have to worry about overstocking and having products sitting in your warehouse. Wide range of products There are a wide range of products that you can sell with print on demand. You can sell t-shirts, mugs, posters, phone cases, and much more. Check out the 5 Best Print on Demand Companies. Easy to set up Setting up a print on demand shop is very easy. You can create an account with a print on demand supplier and start uploading your designs. Global reach Your print on demand shop can be open to customers all over the world. This means you have the potential to reach a much larger audience than if you were selling products locally. If you're thinking about starting an online business, print on demand is a great option. It's low-cost, low-risk, and easy to set up. With print on demand, you can start selling your designs to customers all over the world. Here are some additional tips for using print on demand for your Etsy shop: Choose a niche When you're first starting out, it's a good idea to focus on a specific niche. This will help you target your marketing efforts and attract customers who are interested in what you have to offer. Create high-quality designs Your designs are the most important part of your print on demand business. Make sure they're high-quality and eye-catching. You can use a variety of design programs to create your designs, such as Adobe Photoshop or Canva. Price your products competitively You need to price your products competitively in order to attract customers. Do some research to see what similar products are selling for on Etsy. Promote your shop Once you've created your shop, you need to promote it. You can promote your shop through social media, email marketing, and paid advertising. Provide excellent customer service The best way to get repeat customers is to provide excellent customer service. Respond to customer inquiries promptly, resolve any problems quickly, and go above and beyond to make sure your customers are happy. Step #1 - Create a Printful account at: https://www.coursenvy.com/printful Step #2 - Watch this Etsy print on demand tutorial: 6 Etsy Shop Ideas That Can Replace Your 9-5 Etsy is an online marketplace where people can buy and sell handmade, vintage, and craft supplies. It's a great platform for entrepreneurs to start their own businesses and sell their products to a global audience. In this video, the creator shares six Etsy shop ideas that have the potential to replace your 9-5 job. These ideas are: 1. Custom T-Shirts Custom t-shirts are a popular item on Etsy, and they can be a great way to make money. You can create custom t-shirts with your own designs or with designs that you find online. 2. Printables Printables are digital files that people can print out and use. This could include things like planners, invitations, and party printables. Printables are a great way to make money because they are relatively inexpensive to produce and can be sold for a high price. 3. Handmade Jewelry Handmade jewelry is always in demand, and it can be a great way to make money. You can create jewelry with your own designs or with designs that you find online. 4. Vintage Clothing Vintage clothing is a popular item on Etsy, and it can be a great way to make money. You can source vintage clothing from thrift stores, garage sales, and online. 5. Craft Supplies Craft supplies are a popular item on Etsy, and they can be a great way to make money. You can sell craft supplies that you make yourself or that you source from other suppliers. 6. Digital Products Digital products are a great way to make money because they are relatively inexpensive to produce and can be sold for a high price. This could include things like e-books, music, and software. These are just a few ideas for Etsy shops that can replace your 9-5 job. If you have a creative side and you're willing to put in the work, you can start your own successful Etsy shop. Here are some additional tips for starting an Etsy shop: Choose a niche that you're passionate about. This will make it more enjoyable to create and sell products. Do your research. Look at other shops in your niche and see what they're doing. This will help you set your own prices and create your own product listings. Take great photos. Photos are one of the most important factors in getting sales on Etsy. Make sure your photos are clear, well-lit, and visually appealing. Write detailed product descriptions. Your product descriptions should be clear, concise, and informative. Be sure to include all the important details about your products, such as the materials used, the dimensions, and any special features. Price your products competitively. You want to make sure your prices are fair, but you also want to make a profit. You can research similar products on Etsy to get an idea of what prices are fair. Promote your shop. Once you've listed your products, it's important to promote your shop. You can promote your shop through social media, email marketing, and paid advertising. You can also participate in Etsy's promotional events, such as the Holiday Gift Guide. Provide excellent customer service. The best way to get repeat customers is to provide excellent customer service. Respond to customer inquiries promptly, resolve any problems quickly, and go above and beyond to make sure your customers are happy. Watch this video to continue learning: And learn how to profit from selling art on Etsy in this video:

Social media marketing is a powerful tool that can help businesses connect with their target audience, build brand awareness, and ultimately drive sales! In order to effectively leverage social media, it is important to have a strong online presence across all relevant platforms (via your @BrandName). We will implement a social media name checker in this business name availability tutorial. The first step in creating a strong online presence is to secure your username (a.k.a. handle) on all social media platforms. By doing this, you ensure that your brand name or desired handle is consistent across all platforms and is easily identifiable by your audience. This continuity is important because it makes it easier for your audience to find you and engage with you on multiple platforms (e.g. Facebook, Instagram, Twitter, Pinterest, YouTube, LinkedIn, TikTok, etc.) Secure Your Usernames + Best Social Media Name Checker To secure your username on all social media platforms, you should start by conducting a thorough search to identify if your preferred username is available on each platform. This is crucial for establishing your brand presence and to prevent others from taking your desired username. Check username availability on each social media platform or at: https://www.namecheckr.com My Username is Taken! The goal is to secure @BrandName on each social media platform. While continuity is key when it comes to usernames on social media, if one social media platform doesn’t match, that is ok! For example, we had the username @Coursenvy on every social media platform except for Instagram. So we just secured a great, high-searched keyword phrase instead: @MarketingCourse As our brand grew, we eventually paid for the Coursenvy trademark. With a trademark, you can legally force platforms to provide you with your trademarked @BrandName! We emailed Instagram’s legal department our Coursenvy trademark and they issued us the @Coursenvy username! If your username is taken and you don’t have the trademark yet, the best practice is to secure the next best username for your brand. For example: @BrandNameDotCom (e.g. your website URL spelled out @CoursenvyDotCom) @OfficialBrandName (e.g. @OfficialCoursenvy) @RealBrandName (e.g. @RealCoursenvy) @TheBrandName (e.g. @TheCoursenvy) @BrandNameLocation (e.g. online only @CoursenvyHQ or @CoursenvyOnline) @BrandNamePlace (e.g. if you only serve a local market @CoursenvyTX or @CoursenvyUS) @VerbBrandName (e.g. @TryCoursenvy, @GetCoursenvy, or @AskCoursenvy) @BrandNameDescriptor (e.g. @CoursenvyApp or @CoursenvyCourses) @MainTargetKeyword (e.g. @MarketingCourse, @alternativeMBA, or @BusinessSchool) Username Requirements Keep it simple: Your username should be easy to read, spell, remember, and type. Avoid using special characters or numbers that may confuse users. Make it relevant: Your username should reflect your brand or business. It should be consistent with your brand name and convey your message or mission. Be unique: Choose a username that is not already taken by someone else. This will help to avoid confusion and ensure that your brand is easily identifiable on each platform. Keep it short: Many social media platforms have character limits for usernames. Try to keep your username as short as possible, while still being descriptive and relevant. Avoid trademark infringement: Do not use a username that infringes on someone else's trademark or intellectual property. This can lead to legal issues and damage to your brand reputation. Trademark Search Navigate to the URL: tess2.uspto.gov Click the “Basic Word Mark Search (New User)” link. Type your brand name into the “Search Term” field and click the “Submit Query” button. Browse all the “Live” trademarks to confirm there aren’t any matches for your brand name. Speak with an “Intellectual Property Lawyer” about trademarking your brand name. 2FA + Social Media Accounts Now, let's talk about the importance of using two-factor authentication (2FA) when creating your social media accounts. 2FA is an extra layer of security that requires users to provide a second form of identification (such as a code) in addition to their password. By using 2FA, you add an extra layer of protection to your social media accounts and prevent unauthorized access. Hackers and cybercriminals are always on the lookout for weak passwords and unsecured accounts. By using 2FA, you significantly reduce the risk of your social media accounts being hacked or compromised. This is important because a security breach can damage your brand reputation and cause financial loss. Use an email address you plan to never share publicly to create your social media accounts. For example, while our publicly known support email is info@coursenvy.com (known by hackers too) we use a private email address (e.g. coursenvy@yahoo.com) for our social media account logins. This acts as just one more layer hackers will have to figure out to access our accounts! Once you create each social media account, when prompted to “Enable Security”, “Enable 2FA”, or “Enable 2-Step Verification”, accept and follow the security prompts for each varying platform. Google Authenticator and Authy are the top-rated apps that generate 2-Step Verification codes right on your phone. Continue Learning Join our Social Media Marketing course included in our modMBA.com course bundle!

Are you ready to grow your business and increase sales via your own email list? Do you want to scale your newsletter subscribers and demand high-cost sponsorships? You have landed on the right page to learn it all in the best email marketing course online! STEP #1 - Sign up for a FREE email marketing newsletter account at: https://www.beehiiv.com/?via=free-signup STEP #2 - Enroll in the complete email marketing course included in the modMBA.com STEP #3 - Read this entire article (and watch the videos) to learn how to grow your email list and newsletter subscribers! Why Should You Take an Email Marketing Course? Learning email marketing can be highly beneficial for individuals and businesses alike. Here are some reasons why: Cost-effective: Email marketing is a cost-effective way to reach a large number of people. Unlike other forms of marketing, such as print or television advertising, email marketing does not require a large investment in terms of money or resources. Direct communication: Email marketing allows you to communicate directly with your audience. You can personalize your message and tailor it to the specific interests and needs of your target audience. Relationship building: By consistently sending valuable content and offers to your subscribers, you can build a relationship of trust and loyalty with them. Measurable results: Email marketing provides detailed metrics that allow you to track the success of your campaigns. You can see how many people opened your emails, clicked on links, and made purchases, which can help you make data-driven decisions to improve your marketing strategy. High ROI: According to some studies, email marketing has one of the highest ROI (Return on Investment) rates among all digital marketing channels. Automation: Many email marketing platforms allow you to automate your campaigns, which can save you time and increase your efficiency. Overall, learning email marketing can help you reach your target audience more effectively, build relationships, and increase your revenue. How to Create a Free Email Marketing Account Before creating lead capture pages and opt-in forms, we need to create an email marketing account to capture and store these email addresses. Then we can start emailing our database of customers and leads! Sign up for a FREE email marketing account at: https://www.beehiiv.com/?via=free-signup Watch the entire tutorial playlist on YouTube: https://www.youtube.com/watch?v=3jQHShbwefo&list=PLZEJI-uCDKpkD1OusOLHc3peJh8wswX9A&ab_channel=beehiiv How to Create a Newsletter Subscription Do you subscribe to any newsletters? Our favorite daily newsletters are MorningBrew and MilkRoad. You too can grow an email list for your newsletter and eventually get paid by sponsors to include their brand in emails to your list. First, let's set up a custom domain for hosting your newsletter emails: Watch the entire tutorial playlist on YouTube: https://www.youtube.com/watch?v=-Wtkl1bGgpA&list=PLZEJI-uCDKpmhgycVs6FGkQANcOOHwrXz&ab_channel=beehiiv As you grow your newsletter and add different versions, you will need to expand your publications in your email marketing software. Watch this video to learn how: Watch the entire tutorial playlist on YouTube: https://www.youtube.com/watch?v=nPVhH4UCBwo&list=PLZEJI-uCDKpmyqQvtawpOiwOsEzTfghtY&ab_channel=beehiiv How to Distribute Newsletters via Google News In this tutorial, we'll show you how to distribute your content through Google News using Google Publisher Center. Reach millions of users and gain subscribers by getting your publication set up and qualified to appear in Google News feeds. How to Grow Newsletter Subscribers Growing your newsletter subscribers can be a challenge, but there are several strategies you can use to increase your email list. Here are some effective ways to grow your newsletter subscribers: Offer valuable content: Create compelling content that provides value to your target audience. This could be in the form of exclusive content, helpful tips, or special offers. Optimize your signup form: Make it easy for people to subscribe to your newsletter by optimizing your signup form. Place it prominently on your website and make sure it is easy to fill out. Use lead magnets: Offer lead magnets such as ebooks, whitepapers, or templates that are relevant to your audience and require an email address to access. Use social media: Promote your newsletter on social media platforms such as Facebook, Twitter, and LinkedIn. Share links to your signup form and encourage people to subscribe. Host a contest or giveaway: Encourage people to subscribe to your newsletter by hosting a contest or giveaway. Offer a prize to one or more subscribers chosen at random. Collaborate with others: Collaborate with other businesses or influencers in your niche to cross-promote your newsletter. This could involve sharing each other's content or offering joint giveaways. Attend events: Attend industry events and conferences to meet potential subscribers in person. Collect email addresses and follow up with them after the event. Remember that growing your newsletter subscribers is an ongoing process. Continuously test and refine your strategies to see what works best for your business. The Complete Guide to Growing Your Email List How to Grow Newsletter Subscribers via Social Media Social media can be a powerful tool to grow your newsletter subscribers. Here are some effective ways to use social media to increase your email list: Promote your newsletter: Use your social media platforms to promote your newsletter regularly. Share links to your signup form and encourage your followers to subscribe. Create valuable content: Create valuable content that is relevant to your target audience and share it on social media. Include a call-to-action (CTA) to subscribe to your newsletter within the content. Offer exclusive content: Offer exclusive content to your newsletter subscribers, such as access to special discounts, webinars, or events. Promote these exclusives on social media to incentivize people to sign up. Use paid social media advertising: Use paid social media advertising to promote your newsletter to a larger audience. Use targeted ads to reach people who are likely to be interested in your newsletter. Run social media contests: Run social media contests that require people to subscribe to your newsletter to enter. Offer a prize that is relevant to your target audience to incentivize signups. Use social media influencers: Collaborate with social media influencers in your niche to promote your newsletter. Ask them to share your signup form or exclusive content with their followers. Remember to track your social media performance regularly to see what strategies are working and what can be improved. Continuously refine your approach to increase your newsletter subscribers via social media. Continue Learning Learn how to master cold email marketing: https://www.coursenvy.com/post/hubspot-academy-cold-emailing-new-clients

Welcome to our top-rated Social Media Marketing course! If you landed on this page via Google search, no worries, you can join our Social Media Marketing Mastery course included in our modMBA.com course bundle! What is Social Media Marketing? Social media marketing is the process of using social media platforms to promote a product, service, or brand. It involves creating and sharing content on social media networks such as Facebook, Twitter, Instagram, LinkedIn, TikTok, YouTube, and more to engage with your target audience, build brand awareness, and increase sales. The main objective of social media marketing is to create and distribute high-quality content that is relevant and useful to your audience. This content can be in the form of text, images, videos, or a combination of these. Additionally, social media marketing involves engaging with your audience by responding to comments, sharing user-generated content, and actively participating in conversations. Social media marketing also involves using paid advertising to target specific audiences, increase visibility, and promote your products or services. Social media advertising can be highly targeted, allowing you to reach the right audience with your marketing messages. Overall, social media marketing is a powerful tool for businesses of all sizes to connect with their target audience, build brand awareness, and drive sales. Make sure to check out our favorite free digital marketing certification and social media marketing certification offered by HubSpot! Why is Social Media Marketing Important for your Business? Social media marketing has become an essential part of any modern marketing strategy. Here are some reasons why: Large Audience Reach: Social media platforms have billions of active users, and therefore, provide a massive potential audience for your brand or business. This means that you can reach a wide range of people with your marketing messages. Cost-effective: Compared to traditional marketing methods such as TV ads or print ads, social media marketing can be relatively inexpensive. This is especially true for small businesses that may not have a large marketing budget. Better targeting: Social media platforms allow you to target specific demographics, interests, and behaviors. This enables you to reach people who are most likely to be interested in your products or services. Increased brand awareness: Social media marketing can help you build your brand's visibility and credibility. By regularly posting high-quality content and engaging with your audience, you can increase your brand's recognition and reputation. Improved customer engagement: Social media provides a platform for two-way communication between your brand and your audience. This means that you can engage with your customers in real-time, answer their questions, and address their concerns. Social media marketing can help you build brand awareness, generate leads, drive traffic to your website, and ultimately increase sales. How to Grow and Scale a Small Business With Social Media Here are some tips for growing and scaling a small business with social media: Define your target audience: Before you start using social media to grow your business, you need to define your target audience. This will help you create content that resonates with them and engage with them effectively. Create a content strategy: Develop a content strategy that aligns with your business goals and target audience. This should include the type of content you will create, the frequency of posts, and the platforms you will use. Optimize your profiles: Make sure your social media profiles are fully optimized with your business information, including your logo, description, and contact information. Engage with your audience: Engage with your audience by responding to comments, messages, and reviews. This shows that you value their input and builds trust in your brand. Utilize paid advertising: Use paid social media advertising to reach a wider audience and target specific demographics. You can run ads on platforms such as Facebook, Instagram, and LinkedIn. Track your performance: Monitor your social media performance using analytics tools to measure your progress and adjust your strategy accordingly. Collaborate with influencers: Collaborate with influencers or brand advocates who can help promote your products or services to their audience. Experiment with new formats: Keep up with the latest social media trends and experiment with new formats such as video, stories, or reels to keep your audience engaged. By implementing these strategies, you can use social media to grow and scale your small business, reach new customers, and increase sales. DO IT YOURSELF Learn about everything from Social Media Marketing, to eCommerce, to growing businesses, to digital marketing ads, and more in our top-rated online courses! Here is the link for our latest Udemy coupon codes and free online courses: https://coursenvy.com/udemy-coupon-code DONE FOR YOU Seeking a "Done For You Marketing" solution? Click this URL and submit the contact form to speak with our marketing agency team: https://www.coursenvy.com/services